
Tiger Woods announced on Tuesday that he would be making his return to golf at the Masters Tournament this April. "After a long and necessary time away from the game, I feel like I'm ready to start my season at Augusta" said Woods. The decision marks another step in Woods' desire to clean up his image and return to becoming a top player in golf after a string of extra-marital affairs that caused him to leave the game.
Many experts believe that Woods' move to play his first game at the Masters is strategic. The tournament enforces a strict policy on spectators against heckling and excessive noise. Any spectators who demonstrate this type of behavior may be expelled from the area. This will allow Woods to play the game without the projected heckling that was expected from the crowd on his entry back onto the golf scene.
Another positive outcome for Woods at Augusta is that only golf related media will be allowed at the event. This will allow Woods to answer golf related questions and avoid intimate questions regarding the state of his marriage and extra-marital affairs that may have been raised from tabloid magazine media.
While many pick Woods as the number one favorite to take home the green jacket, others wonder if he will make the cut considering he has been away from the game of golf for five months. "Woods will be rusty, and the Masters is not a place to try to fine tune your game," said Tim Dahlberg, sports columnist.
Woods' return at the Masters will have many tuning in to watch the game. On top of loyal viewers, many others will check in to see how Woods is performing under the immense pressure.
With Woods returning at the Masters, an advertising spot has been raised from $350,000 to $500,000. Sponsors who have left Woods may now be scratching their heads wondering whether leaving the golfing pro was the best move for their business. At the event Woods will be covered in Nike apparel, one of the few sponsors that stood by him. If he wins the tournament, Nike will receive company exposure to the value of $36 million.
Many experts believe that Woods' move to play his first game at the Masters is strategic. The tournament enforces a strict policy on spectators against heckling and excessive noise. Any spectators who demonstrate this type of behavior may be expelled from the area. This will allow Woods to play the game without the projected heckling that was expected from the crowd on his entry back onto the golf scene.
Another positive outcome for Woods at Augusta is that only golf related media will be allowed at the event. This will allow Woods to answer golf related questions and avoid intimate questions regarding the state of his marriage and extra-marital affairs that may have been raised from tabloid magazine media.
While many pick Woods as the number one favorite to take home the green jacket, others wonder if he will make the cut considering he has been away from the game of golf for five months. "Woods will be rusty, and the Masters is not a place to try to fine tune your game," said Tim Dahlberg, sports columnist.
Woods' return at the Masters will have many tuning in to watch the game. On top of loyal viewers, many others will check in to see how Woods is performing under the immense pressure.
With Woods returning at the Masters, an advertising spot has been raised from $350,000 to $500,000. Sponsors who have left Woods may now be scratching their heads wondering whether leaving the golfing pro was the best move for their business. At the event Woods will be covered in Nike apparel, one of the few sponsors that stood by him. If he wins the tournament, Nike will receive company exposure to the value of $36 million.
1 comment:
Very interesting! I heard that the ratings for the televised show were up a whole 36%. That's crazy!
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